PURPLE REIGN

Purple and red

Purple and red

From royals to rock n' rollers, purple has quite the reputation. A precious and magical color, it's found in nature in the vibrant tones of lavenders, orchids, lilacs, and violets. The kings and priests of Europe wore purple to show their power, making the color a shorthand for nobility, and purple is just as prestigious in China, where it's associated with divinity and immortality, and said to bring you luck and fame when paired with red.

It's not hard to see why purple is considered a magical color. From head to toe, whether it's amethyst eyes, violet shoes, or a purple-heavy makeup palette, this color can make you look absolutely majestic. A lady-like purple dress can bring out the deepest shades of your feminine side, and a big purple coat can give you a heavy dose of luxury and passion.

What to pair with purple? For a safe bet you can always go with black or grey, since these neutral colors will match any color naturally, but if you're bold enough you should go for some complementary combinations. You art-school fashionistas may remember complementary colors as the ones that are opposite from each other on the color wheel. Because of a phenomenon called visual dissonance, our eyes do not move naturally from one color to another when we put them together, and the conventional wisdom is that pairing them in one outfit means you're clashing. Well, we're here to say that's not necessarily true: it may sound intimidating, but it turns out purple and orange go together just like chocolate and peanut butter. We've seen this color block trend everywhere from runways to magazines to the red carpet, and the look has gotten so ubiquitous that it even has its own name: 'porange'. There's just one essential rule to remember when trying out bold color combinations: keep 'em eye-catching!

High-saturated purple may be a natural drama queen, but its delicate cousins on the color spectrum are also worth exploring. Keep an eye out for our future post, which will be all about lovely lilac!

A gorgeous purple look from Dan River, appeared in a 1949 copy of Vogue

A gorgeous purple look from Dan River, appeared in a 1949 copy of Vogue

Victorian lady

Victorian lady

Purple coat and all other black

Purple coat and all other black

Overside purple coat with red and orange

Overside purple coat with red and orange

Chic in a long purple coat, cream seater, and snake-print boots

Chic in a long purple coat, cream seater, and snake-print boots

Giant purple coat with pink hat

Giant purple coat with pink hat

Rock a purple trench coat and red lips

Rock a purple trench coat and red lips

Purple coat and red shoes

Purple coat and red shoes

Oversize purple floral print coat

Oversize purple floral print coat

Oversize purple fur coat

Oversize purple fur coat

Purple leopard print dress

Purple leopard print dress

Purple dress and grey bag

Purple dress and grey bag

Purple velvet dress from from Alberta Ferretti

Purple velvet dress from from Alberta Ferretti

Head-to-toe purple from Elie Saab

Head-to-toe purple from Elie Saab

Purple and grey

Purple and grey

Purple sweater, brocade A-line skirt, box purse and doll shoes

Purple sweater, brocade A-line skirt, box purse and doll shoes

Purple jacket, grey dress and purple bag from Ralph Lauren

Purple jacket, grey dress and purple bag from Ralph Lauren

Purple and black

Purple and black

Long purple coat and black mini dress from John Galliano

Long purple coat and black mini dress from John Galliano

Purple scarf with black dress

Purple scarf with black dress

Purple and red pants

Purple and red pants

Purple and red from Salvatore Ferragamo

Purple and red from Salvatore Ferragamo

Purple, pink and red

Purple, pink and red

Orange jacket and boots with purple scarf

Orange jacket and boots with purple scarf

Purple and orange from Balmain

Purple and orange from Balmain

Oversize orange coat with purple belt

Oversize orange coat with purple belt

Purple and pink in a sophisticated layering of separates with a young, alive feeling

Purple and pink in a sophisticated layering of separates with a young, alive feeling

Purple pants and black coat

Purple pants and black coat

Purple skirt and pink top

Purple skirt and pink top

Purple pants and orange top with aqua belt

Purple pants and orange top with aqua belt

Purple and orange from DVF

Purple and orange from DVF

Purple and orange/red from Gucci

Purple and orange/red from Gucci